A brand site that takes pre‑orders for a clothing label

FashionEstoniaFixed deadlineOne-page sitePre-order bag

Kondo makes linen and ramie clothing for yoga and everyday wear, sewn to order. They needed a site that tells the story of the fabrics and lets people put together an order without a full online store.

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kondo.ee ↗

The first screen of kondo.ee, rebuilt from the site's own code: fonts, colours and layout.

Client: Kondo, clothing label
Deadline: Live before the launch event
Format: One-page site with sections
Ordering: Pre-order bag + enquiry form

The task

Launch before the collection presentation

Kondo had a presentation event for its new clothing line already scheduled, and the site had to be live by then. The deadline was fixed, so the scope had to be tight and the launch reliable.

Every Kondo piece is made after the order, with a 50% deposit and 1–2 weeks of production. A standard e-commerce platform with stock, shipping rules and instant payment did not fit that model.

The brand also needed space to explain why ramie and linen are worth it, and how to care for them, so buyers understand the price before they order.

What we built

One page that leads from story to order

Brand story and fabricsAbout, Fabrics and Care sections explain the materials and how to look after them.

Two collectionsYoga Drop and City Drop, each with prices, so buyers see the range at a glance.

Pre-order bagVisitors add pieces to a bag and see an estimated total. Items priced on request are confirmed separately.

Enquiry formName, phone, email and a comment. Works with or without selected pieces, so custom requests come in too.

Visual language

Quiet luxury with a dragon in the hall

The name means "Golden Hall", so the site follows a temple-like calm: white space, black ink, a faint 金堂 watermark and a dragon mark. A decorative display face for the name, a classic serif for the story, and a clean sans for prices and buttons.

Logo